Marketing Management

Marketing Management teaches students the fundamentals of marketing and business operation. Course topics include business management, supervision, employee survival Marketing Studentsskills, human relations or basic interpersonal skills, economics, sales and promotion. Students also study marketing/business basics, economics, fundamentals of merchandising,distribution, pricing, outside selling, information management, promotions, applied management and credit.

This cooperative program allows students to earn credit for on-the-job training. Students must work a minimum of ten hours a week in a marketing related job to qualify for these credits. The program also has an active DECA Chapter, the student organization for marketing students.

Areas of Study Include:

Marketing Fundamentals

Orientation and Marketing Basics Employee Survival Skills
Human Relations / Interpersonal Sales
Economics Promotions

Business Management and Supervision

Business Management and Supervision Marketing / Business Basics
Fundamentals of Merchandising / Distribution Pricing
Outside Selling Information Management
Promotion Applied Management
Credit Economics

More information on the Marketing / Management Program can be obtained by contacting Forrest Rogers at (580)571-6169 or via e-mail at rogers@hptc.net. For enrollment information contact Amber Riley, Guidance Counselor at (580)571-6183.

Download a Marketing / Management Program brochure!

Download the Marketing/Management Career Plan of Study

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